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MVM motosport, a new address in Shawinigan for motorsports enthusiasts.

**SHAWINIGAN, November 1, 2021** – Équipements les Chutes, specialized in the distribution of new and used motorsports vehicles (motorcycle, scooters, ATVs/side-by-side/mule, snowmobile & marine), will become MVM motosport and serve its customers in a brand new building, located at the corner of Hubert-Biermans and Royal boulevards. Scheduled for March 2022, the move will significantly expand the facility from 2,500 to more than 15,000 square feet. This major change is possible thanks to the association of Marc Ménard, current owner of Équipements les Chutes, and the Vincent family at the helm of the Vincent Group's car dealerships in Mauricie. Together, they are investing three million dollars in Shawinigan to acquire a state-of-the-art space with optimized energy efficiency, which will be one of the largest in the Mauricie region in this sector of activity. The new address will also make it possible to offer a much more extensive offer in new and used motorsport and to offer a brand new secure indoor storage service. Le déménagement viendra avec un nouveau nom et une marque rajeunie : MVM motosport. « Nous voulions marquer l’évolution d’Équipements les Chutes avec une nouvelle identité. Avec MVM, on veut s’affirmer avec plus de personnalité dans notre domaine : les sports motorisés. », explique Marc Ménard, l’un des propriétaires. « On veut proposer une marque vivante, inspirante, le fun et qui sorte du lot. On aspire à devenir une destination incontournable au Québec auprès des amateurs de sports motorisés en proposant une expérience de magasinage sans égal. MVM nous aidera à y arriver. » The move will come with a new name and a rejuvenated brand: MVM motosport. "We wanted to mark the evolution of Équipements les Chutes with a new identity. With MVM, we want to assert ourselves with more personality in our field: motorsports. "explains Marc Ménard, one of the owners. "We want to offer a brand that is alive, inspiring, fun and stands out from the crowd. We aspire to become a must-see destination in Quebec for motorsports enthusiasts by offering an unparalleled shopping experience. MVM will help us get there. » Established in the Shawinigan-Sud sector since 1986, Équipements les Chutes enjoys an excellent reputation among motorsports enthusiasts. Recognized as the only distributor of Husqvarna motorcycles in the Mauricie region and one of the most successful Kawasaki dealerships in Quebec, MVM's new six-fold larger space will make it possible to offer new brands. Already, manufacturers KTM and CF motorcycles have been added to the distribution offer while discussions are underway with other major players. The MVM team is also working to develop new markets to expand its offering. "We are pleased to distribute a range of electric bikes since this summer," says Maxime Vincent, partner in the adventure. "We are also in discussions with manufacturers of personal watercraft and snowmobiles for the distribution of new products. The possibilities offered by the new building are numerous. All proposals are on the table for new partnerships. » MVM motosport will remain the custodian of STIHL, Cub Cadet, Briggs & Statton and Kohler motorized equipment (lawn tractor, lawn mower, snow blower, power saw, grass cutter, generator). Service and repair stations for all makes and types of vehicles and motorized equipment will be added. There will also be a larger space dedicated to the Kawasaki, Husqvarna, Thor, Icon, AlpineStar, MSR, FXR and STIHL safety apparel department. While construction work has already begun, the start of MVM motosport's operations and the deployment of its new identity are scheduled for March 2022. About MVM motosport MVM motosport was born from the association between Marc Ménard of Équipements les Chutes, a company based in Shawinigan-Sud, and the Vincent family, at the helm of the Vincent Group's car dealerships in Mauricie. MVM specializes in the sale and repair of new or used motorsports vehicles (motorcycle, scooters, ATVs/side-by-side/mule, snowmobile & marine), parts, accessories and clothing from several brands. Source and information : **Marc Ménard** Owner | MVM motosport Cellular [(819) 384-1921](tel:8193841921) [marcleschutes@cgocable.ca](mailto:marcleschutes@cgocable.ca)

Posted in On Oct 29, 2021

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